It’s not every day that you get the
chance to hear the thoughts of an industry leader. This, however is just what
Yorkshire Bank’s Business Week can offer you in Birmingham on Monday 9th
November, when bank customers and anyone else that would like to apply, can
hear co-founder of Green & Blacks, Jo Fairley, speak about her insights on
proactive innovation.
Jo is a believer in making things happen
and was directly instrumental in the development of the Green & Blacks
chocolate brand as it grew to become a nationwide and then international name.
She founded the chocolate business with her husband Craig Sams back in 1991,
positioning the much-loved company as an organic and Fairtrade champion.
Given that it’s a free event, I reckon
it would be well worth popping down it you’re located in the Midlands and
up to 120 people are expected to attend. Nuggets of inspiration like this can
be really useful, whether you’re a confectionery retailer or a manufacturer –
Green & Blacks is certainly a chocolate brand to admire and learn something from.
To attend this free event, head over to
the Yorkshire Bank website and register : http://www.ybonline.co.uk/business/business-week/midlands/
